Captions = community

If you notice a video in your feed that has lots of comments, then you’re more likely to tap into it to read the conversation and maybe participate.

Even if you’re not getting 1000+ likes on each post, getting more than 10 comments stands out visually.

Rule of thumb: Keep it short. Don’t make your audience tap “see more” to read your full caption.

• How often do YOU [insert what you’re doing in your video]?

• What’s your favorite part of this [insert what’s depicted in your image/video]?

• Drop a [emoji] in the comments if you [something relevant to your video/image].

• Did you know: [fun fact].

• Double tap if [something relevant to your video/image].

• Tag a friend if [something relevant to your video/image].

• Comment with the emoji that sums up your #mood today.

• Describe your day in one word. Here’s mine: [insert word]

• Describe your day in three emojis. Here’s mine: [insert emojis]

• Did you try the recipe I posted? Comment below if you loved it (or hated it!)

• [for a carousel post] Which outfit should I wear? 1, 2, 3, or 4?

How to tell if you have a good caption

Ask yourself:

• Is your caption in line with the rest of your content’s personality?

• Is there a clear call to action at the end of your caption?

• Is your caption easy to read? Or is it cluttered?

• What does your caption give your user to walk away with? .

Replies to comments that aren’t just “thank you”

Now that you’ve got a bunch of comments, give your followers more than a simple “thank you” to make them feel special.

Here are a few ideas to connect with your followers, at scale 👇

• that’s all u babe

• this is why ur my fav

• ur making me blush

• brb crying

• says u

• you’re an angel

• learned it from u

• in love wit u

• best comment award

• who, me?

• other way around

• all you

• current status: blushing

• says the goddess herself

✨ Inspired by this creator and that creator